Nonetheless, though knowledge of these items is still strong, inaccurate, or misleading information tends to cause confusion and creates an unnecessary obstacle for customers who want to experiment with or try new products.
For example, 69 percent of cannabidiol ( CBD) products are reported to have inaccurate labeling, so it is no surprise that some customers are unsure about the suitability of such products and are hesitant to invest.
Source: www.visualcapitalist.com
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